Agent Palmer

Of all things Geek. I am…

Despite time gap, Brand Gap still holds relevant marketing truths

Marty Neumeier attempts to bridge “The Brand Gap,” but does he succeed? Two decades on from its publishing, I think there is more in The Brand Gap that is still relevant than some of the more dated material that’s just fun to reminisce as you read.

The book attempts to explain and educate the reader on “How to bridge the distances between business strategy and design.” And if that subtitle and the book title doesn’t clue you in, he is talking about brand value and how to raise it.

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Married N' Dating

An Addiction to Coloring Books Lent Itself Well to a Blind Date

When it came to finding another “Blind Date with…” option, my choices were limited. However, when I came across this one during my search, it was definitely right up my alley. And as you have probably already gathered from the title of this post, I am of course talking about a coloring book.

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Spoiler Free Review

It’s (Almost) The End of the World As We Know It

An asteroid, Perses, is on a collision course with earth. It’s the size of Texas, and you’ve been hearing about it and seeing it coming for many months. Survival is doubtful at best, and humanity is coping by collapsing – as you would expect.

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‘Incredible, edible egg’ campaign proves the power of the pitch

Despite all of the incredible television advertising catchphrases that still live in my millennial head, one still has a stranglehold: “The incredible, edible egg.”

Yes, yes, television was supposed to rot my generation’s collective brain, but it seems downright healthy compared to the subsequent generations’ digital diets. But that’s not the health I want to dive into.

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