For the inaugural episode of The Palmer Files Podcast, guest (and friend of the host) Bill Sweeney from The Wicked Theory Podcast and I discuss The Dip: When to Quit and When to Stick by Seth Godin.

This book is for decision-makers, and in life, in some way or another we are all decision-makers, so this book is for everyone, but its application may change depending on your role in any given situation.

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